Neodata Group

Stay Competitive with our intelligent delivery platform If you are a player competing in the digital market learn how to use our intelligent delivery platform. Improve your business and size new business opportunities from the current consumer demand for personalized digital content and value-added services. Neodata intelligent content delivery platform implements several recommendation tools for selecting, presenting and delivering personalized contents and/or information in real-time on new media channels.

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Tracking. Profiling. Delivering. Optimizing People qualify themselves on digital media by their own actions. Use our tracking technology to analyse your users' preferences. Build up users profiles by evaluating interaction with editorial content (text-mining analysis by Neo-TM), click on ads, search term entered, website and pages visited, time and frequency of visit, referring domain, IP-address, new/return visit, previous campaign response, and so on.

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Intelligent Targeting Highly targeted delivery content is now possible. Take advantage of Neodata real-time recommendation technologies to: place your items according to individual preferences; increase your ROI delivering timely and relevant promotions to targeted users; differentiate your service from your competitors.

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ARS Article Recommendation Systems

ARS, article recommendation systems, is an innovative system of textual knowledge management working in semantic domains. It uses Neodata proprietary algorithms to select articles by semantic similarity and to recommend them to online readers in real-time sessions.

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Newscurve Homepage layout

The Newscurve homepage layout solution, recently acquired by Neodata Group, is an effective decision support system to help online publishers better engage their readers and increase revenues. It supports the editorial work by monitoring articles's popularity in real time and providing performance analysis and forecasts.

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Optimization Techniques

[ad.agio] uses a combination of machine-learning, statistical analysis, knowledge modelling techniques, data/text-mining and sophisticated database technologies to gain valuable data information about ad views and users’ behaviour across interactive channels.

[ad.agio] automated and semi-automated optimization technology works on price, position, targeting, and behaviour.

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Mobile and iApplications

Neodata ad-serving technology enables ad-campaigns to be delivered on mobile phones through the browser or applications working on mobile device (iPhone; iPad; etc..).

[ad.agio] works on mobile web like any other digital advertising medium offering intelligent targeting opportunities such us click-optimization, time, and behavioural targeting.

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Latest News

[ad.agio]

AD-Serving Technologies. From message delivery and data collection to analysis and optimization, [ad.agio] is a powerful multi-channel optimized ad-server driving innovation in the digital market.

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